2027 EBS 수능특강 영어독해연습 - 원문 출처 정리 (Mini Test 03)

English Finder 일괄검색 결과

[Mini Test 03 - 01번]

본문 지문

Dear Mr. Bailey, I was present at the Music Educators Conference when your elementary school jazz ensemble performed. I was impressed to hear that out of a school population of 640, you have 580 students in your instrumental music program. This is unusual, as I'm sure you know. Given your success in engaging students in instrumental music, I would like to formally invite you to give a lecture at the upcoming Ridgewood School District Music Teachers' Workshop. Our district's music educators would greatly benefit from your insights on student engagement and instructional methods. The workshop will take place on April 15 at Willow Creek Middle School. We would be happy to accommodate your schedule and discuss any arrangements needed to facilitate your participation. Please let me know your availability and any specific topics you would like to cover. I look forward to your response. Best regards, Scott Johnson, Director of Fine Arts, Ridgewood School District

Google Books 검색 문구

educators would greatly benefit from your insights on student engagement and instructional

Google Books

Google Books 후보가 없습니다.

Google Books 원본 검색

[Mini Test 03 - 02번]

본문 지문

The game had resumed. Ben's heart pounded hard in his chest. His palms were sweaty as he gripped the bat and stepped toward home plate. The roaring of the crowd faded into the background, and all he heard were the sounds of his own breathing. The pitcher wound up, drew his arm back, and twisted his body around. The ball flew out of his hand, and Ben watched it move toward him. He swung as hard as he could. He felt the connection between bat and ball before he heard it ― a vibration that shot up his arm and into his shoulders. The ball sailed up, up, up, and out. The ball disappeared over the fence. Home run! Ben ran with a giant grin. He and his teammates cheered and high-fived one another howling with joy.

Google Books 검색 문구

palms were sweaty as he gripped the bat and stepped toward home

Google Books

Hero: Rescue Mission

Jennifer Li Shotz · 2017-10-31

... palms were sweaty as he gripped the bat and stepped toward home plate. The roaring of the crowd faded into the background, and all he heard were the sounds of his own breathing, his mom shouting "GO, BEN!" and Hero barking excitedly ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 03번]

본문 지문

An important response to statistical illiteracy is to give the public more numbers. Patients have a right to learn how big the benefits and harms of a treatment are. Qualitative risk terms are notoriously unclear. There are attempts to standardize verbal expressions, such as the EU guideline for drug labels and package leaflets, where specific terms are defined for frequency intervals. However, people seem to overestimate the frequencies of side effects based on those labels. Moreover, terms such as "unlikely" are interpreted differently from context to context. For example, more severe side effects are estimated to occur less frequently than less severe side effects described by the same qualitative term. Patients tend to overestimate risks when disclosed verbally, and are more likely to comply if information is given numerically. For both written and verbal information, patients had a more accurate perception of risk when it was numerical as opposed to verbal. Therefore, risk should always be specified numerically.

Google Books 검색 문구

important response to statistical illiteracy is to give the public more numbers

Google Books

Simply Rational

Gerd Gigerenzer · 2015

... important response to statistical illiteracy is to give the public more numbers. Patients have a right to learn how big benefits and harms of a treatment are. Qualitative risk terms are notoriously unclear. There are attempts to ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 04번]

본문 지문

Wall Street isn't comfortable thinking about spiritual issues ― it's hard to assign a value to such things ― but what Stanford business professors Jerry Porras and James Collins concluded was that the truly great companies have a sense of purpose and being, a "spirit" if you will, that elevates their endeavors above the pedestrian goal of merely making money. I would agree wholeheartedly. In my nineteen years of studying American, Japanese, and German businesses ― eleven of them on the staff of the Wall Street Journal ― I can say clearly that I have yet to see an instance where that wasn't the case. People need to believe in the value of their work, and they need to feel that their employer values them. The visionary companies understand this. They have a core ideology that nurtures people, and they adhere to it. They are "clock builders," the authors assert, rather than "time tellers." They understand that a company must exist for a purpose and that its raison d'être must be more than the sum of its net income statements.

Google Books 검색 문구

elevates their endeavors above the pedestrian goal of merely making money

Google Books

At Any Cost

Thomas F. O'Boyle · 2011-01-12

... elevates their endeavors above the pedestrian goal of merely making money . I would concur wholeheartedly . In my nineteen years of studying American , Japanese , and German businesses - eleven of them on the staff of the Wall Street ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 05번]

본문 지문

A study conducted by Dr. Maria Kallery tested children's understanding of astronomy concepts through a well-designed teaching intervention with 104 children aged four to six years old. This intervention, taking a social constructivist approach, presented the concept of the sphericity of the Earth and the causes of the day/night cycle, using conceptual tools including globes and instructional videos. The design of the videos and the follow-up activities took into consideration relevant findings raised by previous studies, for example, a non-stationary Sun may impose an unnecessary challenge for children of this age. Through the implementation of the intervention, children gradually realized the shape of the Earth. Children gained an understanding of the day/night cycle caused by the rotation of the Earth, as well as the movement of the Earth in the Solar system. This research supports the view that astronomy concepts that are generally considered outside the realm of ability and suitability of very young children can become accessible if they are presented with tools for appropriation.

Google Books 검색 문구

concepts that are generally considered outside the realm of ability and suitability

Google Books

Developing Culturally and Developmentally Appropriate Early STEM Learning Experiences

Philip Hui Li, Anne Forbes, Weipeng Yang · 2023-12-11

... concepts that are generally considered outside the realm of ability and suitability of very young children can become accessible if they are presented with tools for appropriation. The above studies initiated the introduction of basic ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 06번]

본문 지문

Teachers play a pivotal role in fostering language development, especially during children's formative years. Hence, understanding the critical aspects of early childhood language teaching-learning can assist educators in creating effective learning environments through strategic management techniques; hence, adopting and familiarizing themselves (teachers) with digital devices for the academic arena can positively affect children's lives. Learners also become interested in digital learning as they are intrigued by present-day technological devices which they remain glued to. We need to acknowledge that digital pedagogy through digital integration into classroom lessons has become our reality in present times. It is, therefore, essential that teachers embrace digital technology as soon as possible to enhance young learners' language proficiency. This requires that teachers thoroughly understand how digital devices, tools, applications, and processes facilitate the acquisition of knowledge and skills that could lead to the creative and interesting delivery of language lessons in early primary classrooms.

Google Books 검색 문구

teachers embrace digital technology as soon as possible to enhance young learners

Google Books

Digital Pedagogy in Early Childhood Language Development

Manditereza, Blandina · 2025-01-31

... teachers embrace digital technology as soon as possible to enhance young learners' language proficiency. This requires that teachers thoroughly understand how digital devices, tools, applications, and processes facilitate the ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 07번]

본문 지문

Every digital transformation has two sides. On the one hand, advances in digital technologies promise exciting opportunities to dramatically reinvent your business, unlocking opportunities for increasing productivity, optimizing processes, and creating value. On the other hand, certain aspects of your business should hold steady ― your core identity, your commitment to customers, your attentiveness to employee well-being, and more ― so that you do not lose the essence of what makes your business unique. The rapid advancements in technology must not undermine the personal touch and purpose of your company. The key to the success of any digital transformation effort is knowing how to walk this fine line. If you uncritically allow technology to disrupt your company's core identity, you run the risk of coming out on the other side of your digital transformation journey completely distorted in the eyes of your employees, customers, and other stakeholders.

Google Books 검색 문구

advances in digital technologies promise exciting opportunities to dramatically reinvent your business

Google Books

The Year in Tech, 2024: The Insights You Need from Harvard Business Review

Harvard Business Review, David De Cremer, Richard Florida, Ethan Mollick, Nita A. Farahany · 2023-10-24

... advances in digital technologies promise exciting opportunities to dramatically reinvent your business , unlocking opportunities for increasing productivity , optimizing processes , and creating value . On the other , certain aspects of ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 08번]

본문 지문

The above table shows the percentages of respondents in seven selected countries who either owned or used cryptocurrencies in 2020, 2022, and 2024. In 2020, Argentina was the only country in the table with a double-digit percentage of respondents who either owned or used cryptocurrencies. In 2022, more than 10% of respondents in all of the selected countries either owned or used cryptocurrencies, with the United States recording the lowest rate, at 15%. In 2022, the percentage of respondents who owned or used cryptocurrencies in South Korea was higher than that in Australia by 3 percentage points. In both 2022 and 2024, India ranked second only to Argentina in the percentage of respondents who owned or used cryptocurrencies, recording over 20%.

Google Books 검색 문구

table shows the percentages of respondents in seven selected countries who either

Google Books

Google Books 후보가 없습니다.

Google Books 원본 검색

[Mini Test 03 - 09번]

본문 지문

Max Leroy Anderson, an American balloonist, was born in Sayre, Oklahoma, on September 10, 1934. Anderson entered the Missouri Military Academy at the age of eight and worked with his father during the summers. He obtained a pilot's license at 15 by misrepresenting his age. By the time he was 29, he owned a mining company in Albuquerque, New Mexico. Anderson began flying hot-air balloons with his friend Ben Abruzzo. In September 1977, he and Abruzzo attempted a transatlantic flight in the balloon Double Eagle, but they had to land off the coast of Iceland and failed to complete the journey. In August 1978, with the addition of Larry Newman to the crew, they successfully crossed the Atlantic in Double Eagle II, landing in France. In 1980, Anderson and his son, Kristian, completed the first non-stop balloon flight across North America. Tragically, Anderson died in a balloon accident in 1983.

Google Books 검색 문구

he and Abruzzo attempted a transatlantic flight in the balloon Double Eagle

Google Books

Google Books 후보가 없습니다.

Google Books 원본 검색

[Mini Test 03 - 12번]

본문 지문

Advertisers like to display product features in ads to help people make the connection between brand, product, and benefits. In essence, what they are doing is creating an association that "this brand" of "this product" will yield or get you closer to "this result." When we relate this concept to how we introduce ourselves or how we are introduced, it is effective to make this same connection. Your introduction should convey, for example, "this person" with "this title" is associated with "this benefit." I call this association value. In a corporate or professional setting, one of the ways you can establish this is by mentioning the highest ranking official or entity that you associate yourself with in the scope of what you do. For example, phrases like "I work in conjunction with the president's office," or "I work for John Smith, who serves as secretary general for the Department of State." These are examples of using association value to raise your brand profile in an introduction. Association value helps others understand who you are directly connected to and how a relationship with you may impact results or provide an added benefit to getting wider exposure.

Google Books 검색 문구

Association value helps others understand who you are directly connected to and

Google Books

The 10Ks of Personal Branding

Kaplan Mobray · 2009-01-16

... Association value helps others understand who you are directly connected to and how a relationship with you may impact results or provide an added benefit to getting wider exposure. It also supports your brand 25 Kaplan Mobray.

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 13번]

본문 지문

When people learn something superficially, they often easily assume they know everything about the topic. One hears people with only the most marginal information confidently claiming certainty about things of which they know very little. As one acquires more and more knowledge about something, and as one begins to build up genuine expertise, one learns something about how insecure our knowledge really is and also how little we truly understand about almost anything. This is a sobering experience, and sobriety of this kind is one of the gifts of learning in depth. Realizing how little one knows is not disabling and is unlikely to cause depression and result in lack of interest in the topic; instead, it is properly exhilarating, giving a thrilling sense of bringing knowledge into our minds in ways that recognize both what we know and what remains to be known, and perhaps also gives a sense of the mystery of knowledge too. This sense of how little we know even about what we know best generates an important sense of humility before the world of knowledge, and adds to our sense of who we are and what we can hope to achieve.

Google Books 검색 문구

people with only the most marginal information confidently claiming certainty about things

Google Books

Learning in Depth

Kieran Egan · 2011-01-15

... people with only the most marginal information confidently claiming certainty about things of which they know very little. As one ac- quires more and more knowledge about something, and as one begins to amass genuine expertise, one ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 14번]

본문 지문

Research in psychology has uncovered many ways in which we allegedly behave irrationally. For instance, our preferences are sometimes inconsistent (we may want to lose weight and also eat heaping piles of nachos). We make decisions in the heat of the moment that our better selves would wish we hadn't made. ("Did I really need that expensive new flat screen TV when I can barely afford my rent?") "Wishful thinking," also known as "optimism bias," tempts us to think bad things won't happen to us when we act in risky ways ("I can smoke because cancer only affects poor and old people, not me!") We are weak-willed: I tell myself that I'm not going to eat dessert after dinner, but every single time I give in to temptation when I see the chocolate cake. We lose sight of how harms add up: the harm of one tobacco cigarette is negligible, but most smokers aren't thinking about how the tens of thousands of cigarettes they smoke over a lifetime accumulate into possibly severe harms.

Google Books 검색 문구

thousands of cigarettes they smoke over a lifetime accumulate into possibly severe

Google Books

Why It's OK to Make Bad Choices

William Glod · 2020-08-13

... thousands of cigarettes they smoke over a lifetime accumulate into possibly severe harms . We then regret making these bad choices and often we wish someone calmer with better sense had been there to at least talk us out of it , if not ...

추가 확인 권장
검색 문구는 확인됐지만 주변 문맥 비교 근거가 충분하지 않습니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 15번]

본문 지문

We have a duty to justify our superior personal holdings. A state of affairs that lacks justification, either for its being brought into being, or for the failure to rectify it, is morally suspect. If Jim's answer to Jill regarding why his office should be closer to the coffee machine is 'just so', or 'tough luck', then he has failed in his duty of justification to her. Suppose he instead says something like: 'True, I am closer to the coffee machine, but you are closer to the kitchenette. In the larger scheme of things, the inequalities between us even out'. Or suppose he says: 'I drink more coffee than you, Jill. I make twice as many trips to the coffee machine. I need it more'. Or suppose he says: 'You, Jill, had the first choice of office. How can you complain now about being further away from the coffee machine?" In these cases, I maintain, he has met his duty to provide a (bona fide) justification. Now, that does not, of course, mean that any of these justifications is ultimately successful. But that, as I said, is beside the point for the purpose of the fundamental duty to provide a justification.

Google Books 검색 문구

We have a duty to justify our superior personal holdings

Google Books

Equality and Opportunity

Shlomi Segall · 2013-11

... We have a duty to justify our superior personal holdings. A state of affairs that lacks justification, either for its being brought into being, or for the failure to rectify it, is morally suspect. If Jim's answer to Jill regarding why ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 16번]

본문 지문

The impact of traditional media, including television, on cultures has been phenomenal. However, traditional media is generally capital intensive and often subject to strict governmental control. As a result, traditional media is either strictly monitored or controlled by those in power under authoritarian governments. On the other hand, in democratic societies, traditional media is under the control of a handful of wealthy businessmen as media production and delivery are costly businesses. Therefore, often what is presented is not what is important, real, or useful. Many TV and radio channels, newspapers, and journals, under the pressure of ratings, deliver what is sensational and what makes money. As a result, this type of media does not cover lives and experiences of large masses if these lives and experiences do not include sensational stories that draw the viewers' attention. This is where the Internet and social media take over. Every life and story finds a place in cyberspace.

Google Books 검색 문구

traditional media is generally capital intensive and often subject to strict governmental

Google Books

A World After Climate Change and Culture-Shift

Jim Norwine · 2013-10-07

... traditional media is generally capital intensive and often subject to strict governmental control. As a result, traditional media is either strictly moni- tored or controlled by those in power under authoritarian governments. On the ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 17번]

본문 지문

Some of the best-known instincts, such as feeding or mating ― or hunting, or flight from danger, or the hibernation of frogs ― are so essential for the survival of the individual or the propagation of the next generation that we tend to assume that all instinctive behavior has "survival value," value, that is, towards the survival of the individual or of the race. But this is an assumption, and it seems not to be borne out by actual observations of instinctive behavior, since, along with the definitely useful reactions, others occur that would seem to have no survival value. Perhaps the crowing of the rooster at dawn would be a case in point; or the elaborate bowing that is observed in some kinds of birds. And there are the less definite, rather random movements of squirming, kicking, running about, wrinkling up the face, etc., that appear in young animals. We may well hesitate before definitely asserting that these movements are of no use for survival, but at least their use is not obvious, and there is no reason for assuming that all instinctive behavior must necessarily be useful.

Google Books 검색 문구

seems not to be borne out by actual observations of instinctive behavior

Google Books

Psychology, A Study of Mental Life

Robert Sessions Woodworth · 2023-10-01

... seems not to be borne out by actual observations of instinctive behavior , since , along with the definitely useful reactions , others occur that would seem to have no survival value . Perhaps the crowing of the rooster at dawn would be ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 18번]

본문 지문

Synchronous communication is defined as that which "requires the simultaneous presence of the sender and receiver." A completely synchronous online course, therefore, would operate similarly to a traditional class in that students would be expected to "attend" class at regularly scheduled times and interact with their peers at that time. This type of communication provides a more familiar format to students, which can be beneficial for students new to online learning. Also, synchronous communication offers students immediate feedback from their instructor and classmates, similar to what occurs in a face-to-face setting. Research also suggests that synchronous discussions are often more productive than asynchronous discussions and are ideal for making decisions, planning projects, and building community among students.

Google Books 검색 문구

Research also suggests that synchronous discussions are often more productive than asynchronous

Google Books

Exploring the Effectiveness of Online Education in K-12 Environments

Heafner, Tina L., Hartshorne, Richard, Petty, Teresa · 2014-08-31

... Research also suggests that synchronous discussions are often more productive than asynchronous discussions and are ideal for making decisions, planning projects, and building community among students (Boling et al., 2012; Hrastinski ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 19번]

본문 지문

Reaching certain ages and phases of life development such as childhood, adolescence and adulthood is typically accompanied by substantial changes in body image and self-concept. Also, key passages in life such as getting married or divorced, having children, being promoted, living through a critical illness, and so on, regularly bring about alterations or adjustments in the self. This is not simply reflective intelligence at work here, rationally changing according to the stories we wish to tell about ourselves as our lives unfold. Transitions like this also include changes in feelings, values, and opinions, and many of these are hard-won in the face of our own firmly held attitudes and emotional commitments. The process of change is often a struggle, a series of disruptive mini-crises rather than a smooth, even, development. Sometimes, the emotional freight we carry around with us, encoded in our memories from childhood to the present, may create an inertial drag that inhibits change. But more importantly, the ballast of feeling that we have acquired through life experiences, always informs and influences the direction of changes in the self.

Google Books 검색 문구

ballast of feeling that we have acquired through life experiences

Google Books

Social and Personal Identity

Derek Layder · 2004-02-24

... ballast of feeling that we have acquired through life experiences, always informs and influences the direction of changes in the self. While we continually monitor ourselves with a view to any revisions we may wish to make, there are ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 20번]

본문 지문

Habits are defined to occur in stable contexts, but what is a context? Within the habit literature, contexts are most commonly treated as particular locations, situational elements, and preceding actions. Tech habits, however, are noteworthy due to their "anytime, anywhere" nature. Portability may produce a degree of what appears to be "context-independence." In many cases, it may be that the technology itself, or the embedded virtual environment, is the context. For example, the notification panel on a smartphone may operate as a context for interface habits. In other cases, it may be that the context is a mental state or frame of mind (in line with preceding action states), as opposed to a location or situation. For instance, the mental state of boredom may provide a context in which cues (e.g. loneliness) develop for checking the phone automatically. In this way, some tech habits are perhaps more similar to mental habits or attention habits than physical routines.

Google Books 검색 문구

notification panel on a smartphone may operate as a context for interface

Google Books

The Psychology of Habit

Bas Verplanken · 2018-10-30

... notification panel on a smartphone may operate as a context for interface habits. In other cases, it may be that the context is a mental state or frame of mind (in line with preceding action states), as opposed to a location or ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 21번]

본문 지문

Some historians see the growing indebtedness of Roman farmers as contributing to the empire's internal instability. Farm debt can come from borrowing to provide the tools necessary to run the farm or because farm income fails to meet the needs of the farmer's family. The low capital requirements of Roman farming suggest that farmers working the republic's traditional small farms were having a hard time feeding themselves. Large estate owners took advantage of their distressed neighbors and bought up huge tracts of land. Contrary to the conventional wisdom that civil conflict and wars had depopulated the Roman countryside, the disappearance of small farms occurred during a period of unprecedented peace. Roman laws prohibiting the separation of agricultural slaves from the land they worked passed in response to the abandonment of the Roman countryside. Eventually the problem became so acute that even free tenant farmers were decreed tied to the soil they plowed ― and thus to the land's owners. The social arrangement between farmer-serfs and landowning nobles established by these laws survived long after the empire collapsed.

Google Books 검색 문구

Large estate owners took advantage of their distressed neighbors and bought

Google Books

Dirt

David R. Montgomery · 2012-04-10

... Large estate owners took advantage of their distressed neighbors and bought up huge tracts of land . Contrary to the conventional wisdom that civil strife and wars had depopulated the Roman countryside , the disap- pearance of small ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 22번]

본문 지문

Humans form all types of associations to objects, some conscious, others unconscious. Inferences about people are formed in this way. For example, in Tolstoy's Anna Karenina, Anna's husband is unimpressed with the lawyer who had been recommended to him until the lawyer, without looking up from his desk, suddenly snatches a housefly in midair and crushes it in his hand. Inferences of this type are often spontaneous and automatic, according to Uleman and Bargh, and they are by no means confined to judgments about other people. Try comparing oranges and grapefruit on the basis of the traits of sunny versus cloudy, intimate versus distant, faster versus slower, older versus younger, and more intellectual versus less intellectual. Don't think about the task very much: Just let your mind go. Students confronted with this task frequently complain that the task is meaningless. Why should "sunny" attach to orange any more than to grapefruit? Yet overwhelming numbers of respondents report viewing the orange as sunnier, more intimate, and faster: the grapefruit as older and more intellectual.

Google Books 검색 문구

Yet overwhelming numbers of respondents report viewing the orange as sunnier

Google Books

Persuasion in Society

Herbert W. Simons, Joanne Morreale, Bruce E. Gronbeck · 2001-05-17

... Yet overwhelming numbers of respondents report viewing the orange as sunnier , more intimate , and faster ; the grapefruit as older and more intellectual ( Dichter , 1960 ) . Findings of this sort are not lost on persuaders , as the ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 23번]

본문 지문

The speedy withdrawal of many new investors from Asia during the region's 1997-98 economic crisis and its aftermath was due largely to ignorance. Other markets in the US and Europe might be volatile and go through periods of recession, but Western managers are well informed about these markets and their business cycles, and this knowledge gives them the faith to ride out the bad periods. Lacking the same experience or knowledge of Asia, the majority failed to balance the underlying strengths of the region against this serious but transitory period of crisis. Just as their view of Asia's potential had been exaggerated, so their view of the economic crisis and its implications was equally extreme. An economist at the Economist Intelligence Unit (EIU) in Hong Kong observed that where once, during the boom years, expatriate managers had often asked him to give a talk to visitors that would lower their unrealistically high business expectations, "they were now trying to convince head office to stay in the region." Both positions were based on a fundamental lack of knowledge. [Summary] Western investors' overreactions to the 1997-98 Asian economic crisis arose from their limited familiarity with the region, which caused them to misinterpret the crisis's implications.

Google Books 검색 문구

Western managers are well informed about these markets and their business cycles

Google Books

Big in Asia

M. Backman, C. Butler · 2002-10-10

... Western managers are well informed about these markets and their business cycles, and this knowledge gives them the faith to ride out the bad periods. Lacking the same experience or knowledge of Asia, the majority failed to balance the ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 24~25번]

본문 지문

Consider the practice of "negative-option marketing." This practice occurs when people who accept a "free" product are automatically enrolled in a plan or program that carries a monthly fee (unless they explicitly opt out). Customers might, for example, receive a hotel room for free, which is nice, but as a result they might find themselves enrolled in a program that charges them a nontrivial sum per month. The monthly charge might be mentioned quietly and obscurely, if at all, and if it is mentioned people might be given (quietly) the option to opt out. Alternatively, people might be sent some kind of gift and be told that unless they return it, they will be enrolled in a program of some kind, for which they have to pay. In some cases, negative-option marketing has an unfortunate effect: It exploits people's tendency toward inertia in a way that can cost them a great deal of money. Customers might not always look at the details of their monthly credit card statement, and if they see the relevant item they might assume that all is well, and they might not cancel the plan until they have (automatically) paid a great deal. In this case, inertia, and apparently a kind of "effort tax," are working against customers' interests, and companies are aware of that fact. In the United States, the Federal Trade Commission has expressed serious concerns about this kind of marketing, and some states have required clear disclosure so that people do not get fooled.

Google Books 검색 문구

Federal Trade Commission has expressed serious concerns about this kind of marketing

Google Books

Choosing Not to Choose

Cass R. Sunstein · 2015

... Federal Trade Commission has expressed serious concerns about this kind of marketing , and some states have required clear disclosure , so that people do not get fooled.12 I received a little lesson about this general problem when ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보

[Mini Test 03 - 26~28번]

본문 지문

One day, early in her pregnancy, my mom was at work on her machine. She was just one dressmaker sitting in a line ― just one line among lines and lines of people working in cramped and suffocating conditions. The stress of her situation got to her, and she cried while she sewed. "Why are you crying?" her boss, Emma, asked as she walked up to her. Emma owned the shop with her husband, Joe. My mom glanced up at Emma, tears trickling down her cheeks. "I don't know what I'm going to do," she cried as more tears spilled from her eyes. "We have a baby coming, and we have no money. We're not young. How will we do it?" My mom wiped her eyes on her sleeve and tried to stop her sobs. She was at work, after all, and it wasn't the most comfortable place to have such a conversation. "Listen," Emma said. "I've tried all my life to have a baby, and I can't. If you want, you can give it to me. I'll take it, and I'll go away." Emma's words came out so fast, and my mom's stomach clenched at the thought of losing the baby inside her forever. My mom could see on her boss's face that she meant what she said. Whether my mom kept her beautiful baby that she didn't yet know how she would take care of came down to one word, either yes or no. Emma was so close to having what she had always wanted, and my mom was the person who could give it to her. At that moment, my mom came to see the pregnancy as a blessing. She realized how lucky she was and what other people would give to have the opportunity that she had been given. Amazingly, just changing her perspective and her mindset changed her entire world. I came into this world loved and wanted because my mom was able to see what she had as a blessing. This is an important life lesson for all of us. When you change your perspective, you change your life.

Google Books 검색 문구

among lines and lines of people working in cramped and suffocating conditions

Google Books

Money in the Streets

Barry Habib · 2020-10-27

... among lines and lines of people working in cramped and suffocating conditions . The stress of her situation got to her , and she cried while she sewed . " Why are you so upset ? Why are you crying ? " her boss , Emma , asked as she ...

전후문맥 일부 일치
검색 문구뿐 아니라 주변 단어도 입력 본문과 일부 겹칩니다.

Google Books 열기 미리보기 도서 정보